Harley-Davidson Museum
This isn’t just a museum – it’s the only H-D Museum in the world, located in the city where it all began. In 1903, inside a 10’ x 15’ wooden shed in the backyard of the Davidson family home, Arthur Davidson and William Harley started building their first motorcycle. From that humble start, the brand has roared across continents, creating a global community fueled by two wheels and the open road.
Step inside to experience 120+ years of innovation, rebellion, and self-expression, with two floors of motorcycles, rare memorabilia, hands-on exhibits, and immersive storytelling that put you in the rider’s seat of history and the heart of the world’s most iconic motorcycle culture.
Located on the H-D Museum campus at 400 W. Canal St., Milwaukee, WI 53203, the museum is open daily from 10:00 a.m. to 5:00 p.m. Please note that hours may vary on select holidays, so be sure to check our website or call ahead before your visit.
Get your tickets now and step inside the Harley-Davidson Museum for an unforgettable experience. Become an Annual Passholder to unlock exclusive benefits and enjoy year‑round access.
Take a guided tour of the H-D Museum, where an expert guide walks you through its rich history – learn more about the guided tours we offer and purchase guided tour tickets in advance to secure your spot.
If you are bringing a group of 12 or more people to H-D Museum, let us help with planning your group’s visit. Call 414-287-2799 or email [email protected] for more information.
Learn more about our museum programs and offerings and explore all the ways to dive deeper into Harley‑Davidson history.
About the Exhibits
With permanent and rotating special exhibits, Harley-Davidson Museum invites you to explore the stories behind one of the most iconic brands in the world. Whether you’ve been riding for decades or you’ve never been on a bike, you’ll find something that moves you.
Get Ready to Ride Through History
Special Exhibits
Our special exhibits dig deeper into the stories that shaped Harley-Davidson and the people who ride. From custom builds and cultural icons to art, history, and innovation, these limited time showcases go beyond the classics. Whether you're a first-timer or a lifelong fan, there’s always something new to discover.
Programs, Tours & Group Experiences
The tour guide that we had was amazing! I really appreciated his energy, his stories, and the personal touch he put on the tour. He is a great tour guide!
- Kasey B. , Visited Museum August 2025
Plan Your Visit Based on Your Interests
Upcoming Museum Events
Museum Moments
The Harley-Davidson Museum in Milwaukee isn’t just any museum—it’s the only one of its kind in the world, located in the city where Harley-Davidson® was born in 1903. From the first motorcycle built in a 10' x 15' wooden shed to more than 120 years of legendary innovation, rebellion, and freedom, the museum brings the story of Harley-Davidson to life. Explore two floors of motorcycles, rare memorabilia, interactive exhibits, and immersive storytelling that put you in the rider’s seat of history. See Serial Number One, dive into special exhibits featuring custom builds, cultural icons, and design breakthroughs, and experience the spirit of the open road that built a global community. Whether you’re a first-time visitor or a lifelong rider, the Harley-Davidson Museum offers a one-of-a-kind journey through the machines, people, and moments that define motorcycle culture worldwide.